Saturday Mar 09, 2024

The Austin Metro Story

It’s 1975 and British Leyland faces an enormous challenge: petrol prices are skyrocketing. BLs own Mini which created this category way back in 1959, is showing its age. It’s too small and is much less practical. Britain had just entered the Common Market, a forerunner to the European Union, and what British Leyland needs is a class-leading “supermini” of its own to take on the rest of Europe. What it doesn’t have is the money to develop it.
Video link: https://youtu.be/kduRyHBMNsY

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